Privacy Policy
How Dark Horse Deconstruction collects, uses and protects your information.
Effective Date: August 7, 2026
Dark Horse Deconstruction (“Dark Horse,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit www.deconstruction.com, submit information through our website, or otherwise communicate with us.
Information We Collect
We may collect information that you voluntarily provide to us, including your name, email address, telephone number, project address, project type, approximate project size, desired project timing, project details, and other information you choose to provide.
We may also automatically collect certain information when you visit our website, such as your IP address, browser type, device information, pages visited, referring website, and information about how you interact with our website. This information may be collected through cookies and similar technologies.
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How We Use Information
We use personal information to respond to inquiries, evaluate potential projects, prepare estimates or proposals, communicate with prospective and existing clients, schedule consultations, provide our services, maintain business records, improve our website and services, protect the security of our website, and comply with applicable legal obligations.
Submitting an inquiry does not obligate you to purchase services from Dark Horse Deconstruction.
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How We Disclose Information
We do not sell your personal information for monetary consideration.
We may disclose information to service providers that assist us with website hosting, communications, customer relationship management, analytics, information technology, security, and other business operations. These providers may process information on our behalf in connection with the services they provide to us.
If you engage Dark Horse Deconstruction for a project, information may also be provided to independent appraisers, nonprofit organizations, subcontractors, consultants, or other project participants when reasonably necessary to evaluate or perform the requested services.
We may also disclose information when required by law, regulation, subpoena, court order, or other legal process; when necessary to protect our rights, property, customers, employees, or others; or in connection with a merger, acquisition, financing, sale of assets, or similar business transaction.
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Cookies and Analytics
Our website is hosted using Wix and uses cookies and similar technologies that are necessary for website functionality, security, performance, and analytics. Third-party applications or integrations used on the website may also use cookies or similar technologies.
You may be able to control certain cookies through our cookie-preference tools or your browser settings. Blocking certain cookies may affect website functionality.
Some browsers offer “Do Not Track” signals. Because there is not a single universally accepted standard for responding to these signals, our website does not rely on Do Not Track signals as its general privacy-control mechanism. Where applicable law requires recognition of a legally recognized opt-out preference signal, we will comply as required.
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Communications
If you contact us through our website, we may respond by email, telephone, or text message using the contact information you provide.
If we send promotional or marketing communications, you may opt out of future promotional communications by using the unsubscribe mechanism provided or by contacting us. Opting out of marketing communications will not prevent us from communicating with you regarding an active inquiry, project, contract, or other business relationship.
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Data Retention
We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including responding to inquiries, maintaining project and business records, complying with legal obligations, resolving disputes, and enforcing agreements.
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Data Security
We use reasonable administrative, technical, and organizational safeguards intended to protect personal information. However, no internet transmission, electronic storage system, or security measure can be guaranteed to be completely secure.
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Your Privacy Choices and Rights
Depending on where you live and applicable law, you may have rights relating to your personal information, including the right to request access to, correction of, or deletion of certain personal information.
To submit a privacy-related request, contact us at info@deconstruction.com. We may need to verify your identity before fulfilling certain requests.
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Children's Privacy
Our website and services are intended for property owners, businesses, construction professionals, and other adults and are not directed toward children under 13. We do not knowingly collect personal information from children under 13.
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Third-Party Websites
Our website may contain links to websites operated by third parties. Dark Horse Deconstruction is not responsible for the privacy, security, or content practices of third-party websites.
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Changes to This Policy
We may update this Privacy Policy periodically. When we make changes, we will revise the effective date shown at the top of this page. Material changes may also be communicated through the website or by other appropriate means.
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Contact Us
Questions or requests regarding this Privacy Policy may be directed to:
Dark Horse Deconstruction
513 W College Ave. #430
Appleton, WI 54911
info@deconstruction.com
(920) 877-9167
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